Domestic model y orders are scheduled to September
Recently, Tesla has set off a wave of heat wave in the automotive market with its big price reduction and sales data exceeding expectations.
Tesla recently launched the model y standard life version, which only sold for 276000 yuan. Compared with the previous long life version and performance high-performance version, the price of the model y standard life version has dropped by 71900 yuan and 100000 yuan respectively, which is more than the market expectation. In terms of production and sales, although Tesla has been plagued with negative news since the beginning of this year, the sales volume in June did not decrease but increased. The wholesale sales volume reached 33155 vehicles, a sharp increase of 122% year on year.
“Model Y’s bookings are really hot this time.” A staff member of Beijing Wangjing Tesla experience center told the Securities Daily that the price of domestic model y is 276000 yuan, which is the final price after deducting import duties, freight, purchase tax and state subsidies.
“It’s expected that the car will be delivered as soon as September.” The staff revealed that the production line of Shanghai Super factory has completed all debugging, and will produce at full load to ensure production capacity and supply. ”
As early as in this year’s first quarter earnings conference call, Tesla CEO Elon Musk once said, “model 3 has become the world’s best-selling high-end car, and model y will soon break the record set by model 3.” Musk predicts that model y is likely to become the best-selling car in the world by 2022.
The new car production is in September
Tesla insiders responded to the “Securities Daily” reporter: model y exhibition cars will be sent to Tesla stores across the country in recent days“ The new car production order has been postponed to September. There will be a lot of people coming to the store in recent days. It is suggested that consumers go to the store at the wrong time. ”
Compared with the 347900 yuan price of the long-range version on sale, the standard version uses lithium iron phosphate battery, with a range of 525 km, only 69 km less than the long-range version, and the 100 km acceleration is 0.6 seconds to 5.6 seconds slower than the long-range version, but the price is cut by more than 70000 yuan.
Big price cuts trigger chain reaction
Combined with the market performance of model 3 in the past two years, we can see that Tesla models show the dominant power in their price range, and form a “indifference attack” on the pricing and sales of competitive products in a certain price range in their field, whether electric vehicles or fuel vehicles, regardless of their positioning.
article links：Domestic model y orders are scheduled to September
Reprint indicated source：Spark Global Limited information