Speed up the popularization of mobile code scanning in people’s life
In recent years, with the rapid development of mobile Internet technology, new technological means such as face recognition and code scanning payment have provided convenience to the public and become an integral part of their lives, but at the same time have brought inconvenience to the elderly who cannot use smart phones.In the convenient scene of “one-yard passage”, the elderly encounter the difficulty of “having no code to follow”.
On the eve of the Double Ninth Festival, the reporter visited many places and found that the above problems have become more prominent since the outbreak of the epidemic. People can’t take public transportation without a “health code”, and they can’t trade in the market without a “receive and pay code”. People with silver hair generally say that new technologies have made them more divorced from society.
With the acceleration of digitization, there are more than 100 million “silver-haired people” in China who still do not have the habit of “touching the Internet”.Some people think that the society should leave more Numbers blank so that the elderly are no longer “helpless” in the society.
As QR code technology spreads across all kinds of social and consumption scenarios, some “silver-haired people” are unable to participate in the digital society due to their “inability to scan codes” and “lack of QR codes”, and the sense of social isolation is increasingly strong.
On July 28, an elderly man was stopped at Lvshun station of Dalian Metro Line 12 for not showing his health code.
“You must show your health code to get in!””What number?You want my phone number?””You make no use here, show health code, this is the rule!””I don’t have it. No one sent it to me!”The old man was quite emotional in his communication with the subway staff.
Dalian metro officials later issued an apology, saying the staff had not done the right thing and reminding passengers that they could print “epidemic pass” on the municipal government’s website as a health voucher for their families.
During the interview, the reporter showed the above video to some of the elderly interviewees and gave a brief account of what happened. Most of the elderly said that it was too much trouble to get out of the house during the epidemic, and they had to be healthy to take the bus, buy food in the supermarket and get medicine in the hospital.
“My mobile phone is just an old one. I can only make and receive calls. Where can I scan the code?”In a city on the east coast, Grandmother Zhang, now in her 80s, complained to a reporter by waving her old machine in her hands. “If that old man in Dalian can’t even use the ‘health code’, do you expect him to go online and print the ‘pass’?”
“I can’t use the health code. I used to swipe the senior citizen card. A few days ago, I took the bus because There was no code to be driven down.”The elderly plane used by Mr Yang, who lived alone, was unable to “light up”, resulting in almost no use of public transport during the outbreak.
Compared with the inconvenience of not having “health code”, for some “silver workers”, “scanning code payment” also brings no small trouble.
In January 2018, a media report in Jiangsu province said an elderly couple playing cotton at a farmers’ market there would not let customers pay with their mobile phones.The original collection code was the daughter-in-law’s, but the daughter-in-law had received the money before and never transferred it to them.This is not an isolated case in reality.
Another respondents said they have long heard that online shopping is convenient and cheap, but have never “tasted fresh”.
‘it looks like a lot of fun when my granddaughter says it’s going to be the shopping festival and the WeChat’s are all having cats and planting trees, but we’re not.’Ms. Lin, 65, told reporters that although she had a smartphone and could use a WeChat, she did not have an account and had never bought anything online.
“The kids don’t think I need to shop online, saying I’m afraid I’ll be cheated, but the old people are curious, too.””Ms. Lin said.
According to a report released by the China Internet Network Information Center in September, 10.3 percent of China’s 940 million Internet users were aged 60 or above as of June.Six months ago, only 6.7 percent of Internet users were over the age of 60. Behind the rapid growth of the proportion of “silver-haired” Internet users is the need to use health codes and buy fresh food online during the epidemic, pushing the elderly to tap the Internet more quickly.
Even so, the National Office on Aging predicts that “by 2020, there will be 255 million people over the age of 60 in China.” Based on this ratio, less than 40 percent of the “silver haired” group have the habit of surfing the Internet.
Nowadays, with the rapid development of digital technology, it is difficult for the “grey hair people” to keep up with it. In addition, they are afraid of new things and lack patience to guide their children, making it more difficult to bridge the digital divide among the elderly.
— The exclusivity of the “one-yard pass” scenario further intensifies the gap between the elderly and the digital society.In the field investigation, the reporter found that many offline commodity retail settlement methods are moving towards code scanning payment, and the proportion of code scanning payment is also rising rapidly in the wet market and other occasions where cash transactions were usually used in the past.
Even on public transport, such as train stations, the window through which cash can be paid is shrinking.According to a report released by China UnionPay in April, mobile payments accounted for more than 60 percent of personal consumption in 2019, up from less than 40 percent the year before.
Both supermarkets and railway stations are accelerating digital transformation, and without expanding the space capacity, the passageways of these public service facilities are becoming increasingly unfriendly to the “silver people” who do not have or cannot use smart phones.
— “man-machine ratio” is rising rapidly, but “machine incompatibility” and “man-machine incompatibility” are becoming prominent.China had more than 1.57 billion mobile phone users by the end of 2018, equivalent to 1.12 mobile phones per capita, according to the Annual Report on China’s Radio Management (2018) released by the Ministry of Industry and Information Technology.
“Many older people also have mobile phones, but they are not smart phones that can scan the code for payment.”According to Liu Xingliang, President of the DCCI Internet Research Institute, some older people are reluctant to use smartphones for economic reasons, some think they charge them too often, and some are not used to touch screens.
‘As they get older, they may be afraid of new things and may not have children to guide them, which makes them less likely to use a smartphone.'”Liu Xingliang said.
— The family affection is crowded out by means of digital information exchange, and the rift between generations intensifies, forming a vicious circle.Some 118 million people over the age of 60 will live alone or live in empty nesters by 2020, officials from the National Office on Aging have said.
“These solitary and empty nesters lack access to child care, adding to the difficulties of bridging the digital divide in old age.”Fujian Wuxin pension service Co., LTD. General director Of Hong Ying told reporters that many old people into pension institutions have to her, before living with their children, children never leave their mobile phones, play very hard, but have no patience to teach the elderly with a smart phone.
“Some elderly people say that instead of making life easier for them, smartphones only deepen their emotional estrangement.”HongYing said.
In the context of the rapid progress of China’s digital process and the continuous acceleration of the aging population, it is necessary to fully consider the adaptive ability of key groups such as the “silver haired people” to digital means, and pay attention to the universality of public service facilities.
“What is alarming is that in the context of the epidemic, some businesses have forced to reduce ‘digital white space’ channels in the name of ‘reducing exposure’, which has also brought information security risks.”Yin Sheng, a veteran Internet industry expert, suggested that some organizations force elderly users or non-users of mobile phones to authorize access to their personal information for commercial gain, which may also bring greater social risks.
“Especially in public service facilities, the rights of people who use mobile phones should be respected, and the rights of people who do not use mobile phones should also be respected. The right to use products or services should not be denied just because people do not use or cannot use mobile phones.”Yin Sheng thinks.
In his opinion, in public transportation, convenience services and other occasions, digital white space should be reserved for the “silver hair group” and other people with weak digital adaptability.In some commercial organizations that actually undertake the social public service function, they should also follow the principle of “people-oriented” instead of “technology first” to provide equivalent services to the “silver people”.
“Go digital slow and wait for the ‘silver’ people, who make up one in six of the country’s population.”Liu Xingliang and others suggested that public places should be reserved for the elderly who do not have or cannot use smart phones. In particular, during the epidemic, special persons should be arranged to connect the elderly and other key groups in the “one-yard pass” scenario, so as to ensure that the “digital gap” can cover those who “cannot keep pace with the Numbers”.
Accelerate the application of face recognition in a certain range of scenes, popularize more simple and intelligent digital means to the “silver hair people”, so that the elderly can enjoy the social dividend brought by digital technology.
The technical threshold of smart phones is relatively higher than that of the elderly population. On the one hand, it can guide mobile phone manufacturers to develop smart phones with simple operation for the elderly population, and on the other hand, it can also make great efforts in face recognition technology with more simple operation.
‘Biometric technology, such as face recognition, has a lower barrier to entry than sophisticated smartphones and is more agefriendly.’Some experts have proposed using face recognition technology to facilitate the passage of elderly people without smart phones in public service facilities such as subways, buses and libraries.
Experts believe that some public services do not involve the use of mobile devices for money transactions or financial accounts, and face recognition technology can also be used to identify people at high risk for health conditions.
In addition, children should be guided to care for the elderly in a reasonable way, and measures should be formulated to encourage communities to help empty nesters in need learn to use smart phones.
Hong Ying and others suggest that grassroots Party organizations play a leading role in caring for the elderly living alone and empty-nesters, guide community-level Party members to form digital support teams with the elderly, and encourage the “silver haired people” to use smartphones to learn basic functions such as one-button rescue, video calling and code scanning.
Reprint indicated source：Spark Global Limited information